About Us
Who are we?
Daniel Department Store was originally established in 1901 by Walter James Daniel and has always remained a family-run independent store, based in the heart of Royal Windsor. At the head of our team is Mr. Peter Daniel, the current Chairman and Grandson of the original founder.
Mr. Peter Daniel - Company Chairman
What do we sell?
Our range of departments include a wide range of luxury goods from hundreds of premium brands across a selection of departments. You will find a selection of luxurious items, including: furniture, home furnishings, toys and games, and luxury fashion, accessories and footwear for men, women and children. As well as sports and leisure clothing and equipment, alongside luxurious gifts for your loved ones. If you’re looking for gifts, designer homeware or even for luxury contemporary fashion - make sure to browse the full selection across our departments.
We aim to deliver the best in-store experience, so you will find a wide range of services and concessions within our stores. From in-store dining at Heidi Bakery, FOGGs restaurant, Garden of Eden eatery and Cattle Grid... to Gait Analysis, Children's Shoe Fitting and Bra Fitting services - you are sure to have the best experience at Daniel of Windsor.
Our Vision:
Our Vision is to set the standard for excellence in retail, continually exceeding expectations
and inspiring loyalty among all who grace our doors.
Our Mission:
Our Mission at Daniel Department Store is to go above and beyond in delivering
unparalleled service. With personal touches that resonate, we strive to create memorable
moments for every individual we serve.
Our Values:
1) Customer-Centric Excellence: We are committed to delivering exceptional customer
service, going above and beyond to meet and exceed customer expectations: do
whatever it takes to take care of the customer.
2) Pride in Heritage: We take pride in our rich heritage spanning 125 years,
drawing strength from our traditions while fostering a culture of continual
improvement.
3) Innovation and Adaptability: We embrace change and continually seek innovative
ways to enhance our offerings, ensuring relevance in a dynamic retail landscape.
4) Community Engagement: We actively contribute to and engage with our local
community, recognising the importance of social responsibility in our business
practices.
5) Colleague Success: We are dedicated to the growth and success of our colleagues,
fostering a collaborative and supportive work environment that encourages personal
and professional development.
6) Excellence in Everything: We strive to be the best at what we do, maintaining a
commitment to excellence in all aspects of our business, from product selection to
customer interactions.
Staff Photograph taken outside Daniel of Windsor